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Portfolio/Property Management
// Case 001 · Property Management · 1,200 units

Replaced their stack with
One custom build.

A San Diego property management firm replaced one of their biggest monthly expenses with one custom tool I shipped in six weeks. Scroll to follow the story.

Saved$12,500+
Built6 weeks
Users15 daily
Scroll for the story
01 · The legacy stack

Three platforms. One workflow.

HubSpot for pipelines they barely used. AppFolio for the actual work. A third-party connector keeping the two glued together. Three SaaS bills. One workflow that never quite fit.

02 · The cost

$12,500 a year, just to keep going.

Total annual spend across all three subscriptions, north of twelve thousand. Most of it for features the team never touched, paid quarterly, rolled over without anyone questioning whether the workflow even matched the money.

03 · The build

One internal app. Four pipelines.

A custom full-stack tool running on a 24/7 server in their back office. Move Outs, Delinquencies, Project Tracking, Owner Onboarding. Live AppFolio + Microsoft 365 sync. Six weeks from kickoff.

04 · The result

Fifteen daily users. One platform.

The team logged in that first morning, ran their existing workflow, and noticed by lunch that nobody had opened HubSpot. Two months later, the licenses lapsed. The build stayed.

// 02 · Tech stack

What it’s built on.

Next.jsNode.jsPostgreSQLAppFolio APIAirtableMicrosoft 365Outlook APITypeScriptTailwind
// 03 · The Numbers

Numbers the client
actually measured.

  • $0+Annual SaaS eliminated
  • 0Daily users
  • 0Pipelines replaced
  • 6 weeksConcept to production
// 04 · Ready?

Want this kind of build
for your business?

Tell me the workflow that’s eating your week. I’ll tell you, on the call, whether I can kill it.

  • 15 minTotal time
  • $0Cost
San Diego · Remote across US